Start with the customer, not the channel
Before choosing Instagram, Google or ads, write who your best customer is, what problem they have and why they choose you. Online marketing for business only works when this message is clear.
முதலில் உங்கள் சரியான customer யார் என்று எழுதுங்கள்.
Step 1: Be easy to find
Keep your Google Business Profile complete with correct address, phone, hours and photos. Many local buyers check it before calling.
Step 2: Reply fast on WhatsApp and phone
Paid traffic is wasted if enquiries wait for hours. Decide who replies, set standard first replies and follow up on a schedule.
Step 3: Post useful content regularly
Show real work, customer questions and simple tips. Consistency matters more than viral posts.
Step 4: Run small, targeted ads
Start with a small daily budget aimed at the people who actually buy. Exclude irrelevant searches such as jobs or courses, and stop ads that bring clicks but no enquiries.
Step 5: Track what brings buyers
Use tagged links and ask every new customer how they found you. Judge each channel by orders, not likes. Results vary; test and adjust.
Digital marketing agency or do it yourself?
An agency can save time, but you still need clear offers and fast replies. Ask any agency how they will measure enquiries and sales, not only reach.