Know your three retail numbers
Track daily footfall, how many visitors buy and the average bill value. Improving each by a small amount together can lift sales more than one big discount.
வருகை × வாங்குபவர் × பில் தொகை = விற்பனை.
Bring more people through the door
Keep your Google Business Profile complete with photos, hours and reviews. Share new arrivals or offers with customers who opted in on WhatsApp, and partner with nearby non-competing shops.
Turn visitors into buyers
Train staff to greet, understand the need and suggest options instead of waiting. Keep fast-moving items easy to find and price labels clear.
Raise the average bill
Place complementary items together, offer sensible bundles and suggest one useful add-on at billing. Avoid pushing items customers do not need — trust brings repeat visits.
Compete with online stores
Online platforms win on range; local shops can win on touch-and-feel, quick service, advice and relationships. Offer WhatsApp ordering and local delivery where practical.
Your first action this week
Count footfall and bills for seven days. Calculate your conversion and average bill, then choose one lever to improve next month.